
Webtron's Innovative New
Auction Technology Options in 2025

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Online Auction Software Tailored for Australian Auctioneers
For over 15 years, Webtron has been a trusted leader in Australian auction software. We’ve successfully guided countless auctioneers through their transition online, providing a robust suite of powerful auction tools designed specifically to grow your business.
Personalised Bidding Experience:
Customise your auctions with options for live online bidding, absentee bids, and phone bidding—catering seamlessly to your diverse client base.
White Label Auction Platform:
Run live webcast and timed online auctions directly from your own branded website. Our white-label software places a powerful, fully integrated solution in your hands.
Easy-to-Use Interface:
Our intuitive and user-friendly design ensures that both auctioneers and bidders enjoy a smooth and straightforward experience from start to finish.
Secure, Integrated Payments:
Offer bidders safe, secure payment methods—including credit cards and direct deposits—to simplify transactions and boost bidder confidence.
Mobile-Friendly Technology:
Our responsive software provides bidders the convenience of participating from anywhere, at any time, via mobile phones and tablets—no app downloads required.
At Webtron, we pride ourselves on exceptional customer support. Our dedicated Melbourne-based team is always available, offering real-time monitoring and personalised assistance for every auction you conduct.
Contact us today to discover how Webtron’s online auction software can elevate your business.
Why Webtron online auction software?
Webtron’s cloud-based auction software streamlines your ability to conduct both live webcast and timed online auctions all within a single platform. Our pioneering efforts in 2007 included assisting Melbourne Auctioneer Harrington Earl in executing Australia’s inaugural online house sale via a live webcast auction held in Brunswick.
At Webtron, we stand out for our distinctive blend of forward-looking innovation, extensive industry knowledge, and hands-on support. Trusted by auctioneers nationwide, our advanced software facilitates the sale of tens of thousands of items weekly through our adaptable auction platform, seamlessly integrated with your website.
Custom-branded to your company, the Webtron platform operates directly on your website. Widely utilized across diverse auction sectors such as automotive, heavy equipment, clearing sales, general auctions, antiques, livestock, and business liquidations, our online auction software serves as an indispensable tool throughout Australasia on a daily basis.
We provide all the tools needed for successful online auctions:
⏱ Timed online auctions
🎥 Live webcast and pre-bid auctions
🔄 All-in-one system seamlessly integrated with your website
🏷 White Label – safeguarding your bidders
☁️ Cloud-based for flexible accessibility
✔︎ No internet in remote areas? No problem! Conduct live auctions via our remote auction software with just a phone signal.
⚙️ Simple setup and management for hassle-free operation
📂 Bulk import lot information and photos for efficient cataloging
📸 Add unlimited photos, PDFs, and videos to enhance item listings
🧾 Streamlined invoicing process
🎓 Comprehensive training provided by our dedicated support team, available for assistance with setup, management, and invoicing throughout your auction journey
Build your business and brand today
Webtron’s software is tailored specifically for the Australian market. Embraced by bidders and auctioneers alike for its extensive features, our platform provides the essential tools to craft captivating online auction experiences. Whether you’re a seasoned professional or new to the auction scene, our software caters to your needs.
Auctioneers can effortlessly host both live broadcast and timed auctions directly on their customized website. Build a robust online brand identity with personalized logos and colors, enhancing your online presence and connecting with your audience effectively.
New Features
AI chatbot: 24/7 Admin Support
Auto-Translation Multi-Language Auction Software: 104 Languages available.
Bidder Verification: Ensure a secure auction with credit card verification.
AI Auction Software Solutions: AI automated auction Lotting and Cataloging
Payment gateway options: (Stripe, Apple Pay, Google Pay, PayPal)
Auction API : Our integrated suite enhances efficiency, reduces administrative workload, and ensures scalability by automating processes seamlessly across systems.
Lot videos: Specific lot videos of your featured content.
Marketing Materials (images, GIFS, Videos). Use for EDM, website and social media marketing.
Invoicing Options:
Use in system invoicing
Export CSV for external invoicing
XERO invoicing compatibility module.

Webtron 9AI has Arrived!
Upgrade to Webtron’s latest artificial intelligence auction software release, Webtron 9AI, and take your online auction business to new heights!
With its user-friendly interface for bidders and advanced features for auctioneers, Webtron 9AI is the perfect solution for your online auction needs.
We understand that every business is unique, and that’s why we’ve designed a white-label software system that can be customised to your specific requirements. With Webtron 9AI, you can now run your online auctions directly on your own website, providing a seamless and branded experience for your customers.
Don’t miss out on this opportunity to enhance your business. Schedule a demo today and discover the unparalleled benefits of Webtron 9!
FAQS
Australian auction software is a specialized type of software crafted to streamline the process of online auctions within Australia. This innovative tool empowers auctioneers to efficiently manage and orchestrate online auctions, facilitating various tasks such as creating comprehensive catalogues of items for sale, establishing bidding regulations and auction timelines, and overseeing the bidding and payment processes seamlessly.
Employing Australian auction software offers numerous advantages, such as heightened efficiency and convenience in auction management. Additionally, it provides access to a broader pool of bidders spanning different regions within Australia and even globally. Furthermore, the software enables the generation of detailed reports and analytics, empowering auctioneers to enhance future auctions based on valuable insights gleaned from past performances.
Australian auction software typically operates by enabling auctioneers to conduct and oversee auctions via an online platform. This encompasses tasks such as compiling catalogues of available items, establishing bidding guidelines and auction durations, and overseeing the bidding process and transactions. Bidders, on the other hand, can register for the auction, peruse the available items, and place bids on the items they wish to acquire.
When searching for Australian auction software, it’s crucial to assess key features including user-friendliness, robust bidding and payment management capabilities, customisable bidding parameters, comprehensive reporting and analytics tools, and reliable customer support.